The Agentic Creative Agency for Regulated Brands

Faster to Market. Built for Compliance. Proven to Perform. Persado supercharges marketing campaigns in regulated industries with specialized AI, deep industry expertise and systemic learning.

Campaign Brief

Product

Premium Savings Account

Channel

Email

Audience

High-value prospects

Goal

Maximize conversions

Brief Summary

Objective: Drive new account sign-ups among high-value prospects with a personalized email campaign highlighting competitive APY rates.

Constraints

• UDAAP compliant
• Brand voice v3.2
• APY disclosure required

Performance

• Score: 94 /100
• Baseline: 41 Optimized: 94
• Predicted Lift: +24%
• Confidence: High
• Audience Match: 97%
• Motivation Fit: 92%
• Readability: Grade 7

Compliance Checks

• UDAAP — No unfair or deceptive claims: Pass
• TILA — Rate disclosure present: Pass
• Reg Z — APR terms accurate: Pass
• ECOA — No discriminatory language: Pass
• Brand voice v3.2 aligned: Pass
• CAN-SPAM requirements met: Pass
• Disclaimer footer included: Pass

Deploy Channels

• Email — Salesforce MC Ready
• SMS — Braze Ready
• Web — Adobe Target Pending
• Push — Braze Pending
• Deployment Summary: 2 of 4 channels ready for immediate deployment.

Post-Campaign Learnings

• Conversion lift: +24%
• New language patterns: +18
• Audience segments validated: 3 of 3
• Time-to-launch next cycle: −24%

The Problem

Regulated Marketing Is Trapped

Every team faces the same impossible choice — and the market is making it worse.

• Risk regulatory fines
• Use unspecialized AI tools
• Compliance rejections pile up
• Underperforming content

The Third Way

Persado dissolves the trade-off. Persado's content intelligence stack scores every variant for performance, validates it against your regulatory framework, and locks in your brand voice.

One Platform = Your Entire Content Supply Chain

Start anywhere — from a blank brief, an underperforming asset, or a high-volume CRM journey. Every output is performance-scored and compliance-validated before it ships.

CREATE

Go from brief to deployment-ready assets across every channel — without agencies, revisions, or compliance bottlenecks.

• Production-ready across email, direct mail, web, social, and SMS
• Outperforms human-written and generic AI content 96% of the time
• Built-in compliance validation — 90% fewer rejections

OPTIMIZE

Lift performance across your entire portfolio without retriggering compliance cycles.

• Deep Market Scan — Upload your asset library and dual-score every piece for performance potential and compliance risk.
• AI-Powered Refresh — Generate higher-performing alternatives within approved parameters.

AUTOMATE

Set up once. AI selects the best-performing compliant variant for each segment at send time.

• Real-time variant selection via AI at send time
• Compliance during generation, not after — zero incidents

Performance Prediction

Every word is selected for a reason. Every score is earned. Persado doesn't just generate content — it predicts what will perform, element by element, and tells you exactly why.

Frequently Asked Questions

How is Persado different from other AI writing tools?

Generic AI tools produce text drafts. Persado produces production-ready, compliance-validated, performance-scored marketing assets.

What channels and asset types does Persado support?

Email, direct mail, web banners, social ads, and SMS. Every asset includes performance prediction, compliance audit trail, brand alignment check, and source files.

Can we build this in-house with our own LLMs?

You could build a CRM too — you chose Salesforce. In-house means building and maintaining everything.

Ready to Transform Your Marketing?

Whether you're launching new campaigns, refreshing what's in market, or personalizing at scale — see how Persado delivers speed, compliance, and performance across the full lifecycle.